Ather cheaper variant spied testing on road.

Ather cheaper variant spied testing on road.

Right now Ather is just targeting tier one audience.

Due to extreme pricing, it isn’t affordable for mass market.

For Ather to expand its audience, it require to launch more scooter.

Ather need to add more scooters to their portfolio targeting multiple audience.

It looks Ather also doing the same.

One of Ather’s upcoming scooters spied testing, it possibly be the affordable one.

Also to compete with its competitor “Ola S1” Ather would need to launched a cheaper scooter.

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